Designing for the Future
with people who are changing the world
Loop is a full-service creative agency that collaborates with game changers to amplify their stories and impact through thoughtful and strategic design. From advancing human rights to creating more sustainable cities and everything in between, we work to mobilize people around causes that spur positive change.
Who We Design With
Our clients are progressive non-profits and social enterprises, innovators and institutions who work at the intersection of social impact and:
Arts & Culture
Education
Environment
Gender Equality
Health
Human Rights
LGBTQ+
Philanthropy
Sustainable Tourism
Social Entrepreneurship
Urban Planning
Youth Livelihoods
Experience Our Services
Humans and their needs are central to our design approach. We see our clients and their audiences as partners and collaborators, making sure to include and co-create with them at every stage of the process.
Branding
We work with you and your stakeholders to get to the heart of what you believe in, what you do, and uncover your promise to the world. We’ll craft the language and develop a pathway to connect with the people you need to reach most.
Timeframe:
- 2-3 months
Deliverables:
- Digital or in-person workshops with stakeholders
- Brand audit
- Brand naming
- Tagline development
- Crafting of the brand promise, values, and personality
- Development of brand story
Visual Identity
We will help you build a look and feel that aligns with your mission and audience. Together we’ll create a toolbox of accessible visual assets and guidelines that give you the flexibility to use your identity with confidence across all touchpoints.
Timeframe:
- 3 months
Deliverables:
- Digital or in-person workshops with stakeholders
- Brand brief outlining goals, needs and the competitive visual landscape
- Design of logos, typography, colours, icons, graphics devices
- Detailed brand guidelines and files packages
- Brand applications including business cards, stationery, promotional collateral, pitch decks, presentations, infographics, and social media design
Website & Digital Design
We will help design an immersive online experience that engages visitors and compels them to take action. We’ll bring your brand story to life with visual experiences that are accessible, optimized and seamless across all devices.
Timeframe:
- 3+ months
Deliverables:
- Digital website workshop with stakeholders
- Website brief outlining goals, functionalities, user journeys and calls to action
- Sitemap and navigation strategy
- UX/UI Prototyping
- Content strategy, content development support and input
- Development on the WordPress CMS
- Integrations to CRM’s and donation platforms
- Training and ongoing support
Reports & Publications
We will help you showcase major milestones, research, advocacy or annual highlights with the design of a thought-provoking print or digital publication. We’ll transform your content into a visually compelling and easy-to-read experience.
Timeframe:
- 1+ month
Deliverables:
- Digital or in-person workshops with your team
- Concepts for the look and feel, general layout, and design elements of the publication
- Development of custom icons, infographics and photo treatments
- Delivery of print-ready and digital files
- Facilitation of printing with our partners
- Social media graphics for promotion
Our Team
From our home in Toronto, we are strategists, designers and developers who collaborate with clients in our local community and around the world.
We’ve built a reputation as leaders in the design for social impact space and collaborate with a network of like-minded creatives.
Our Clients
Our clients are leading organizations, universities, non-profits and social enterprises who tackle the toughest challenges of our time.
